So you visited an elegant website complete with features, galleries, video streaming, and widgets. It looks like it required a Mensa-level of coding. But once you knew about website builder software, these intimidating websites will soon look like a generic template.

What if we tell you that you can create the same website for less than a day? How cool is that? Read on to know how you can do it.

What is a website builder?

Many website creators nowadays don’t even have a single knowledge about coding. As long as you know how to drag and drop, there’s a platform for you. A website builder platform does most of the legwork for designing, technical setup, and publishing. Made to be intuitive and user-friendly, these platforms allow you to publish a website for under an hour.

Even total dummies can have their own website. There are platforms that provide free website builder and domain. If you want more functionality, you can pay for a premium package that comes with more tools and features.

Benefits of the top website builder software

Instead of creating from scratch, you can have a great start with website design templates readily available on website builder platforms. Here are some of the benefits of using a website builder:

No need for coding

Most website builders like Wix, Squarespace, Sitebuilder, and Site123 already have pre-designed templates so you no longer have to do it yourself. Although some of these platforms are API-open, coding is only an option and not a major requirement if you’re just establishing a humble website.

What-You-See-Is-What-You-Get (WYSIWYG) editor

One of the biggest selling factors or many website builders nowadays is their drag-and-drop editor. What you see while editing is exactly what you’ll see after publishing. This makes customization easier and less complicated.

Publish right away

Once you’re satisfied with the look of your website, you can publish it right away.  In case you change your mind, you can customize further even if the page is already live. However, some website platforms won’t allow you to switch themes once you’ve chosen one design.

Fully hosted/Self-hosted

Nowadays, website builders come in either fully hosted or self-hosted versions. With a fully hosted platform, you no longer have to deal with technical hosting and domain setup. You just sign up, select a theme, and start publishing.

Types of website builders

There are two major types of website builders: offline and online. Both are excellent choices for different users. Here’s how the two differs:

Offline website builder. This platform allows you to download the software which you’ll save and use on your personal computer. Once you finished designing, you will upload all the files to the web host to have your site published. This one requires some technical knowledge as the uploading will involve dealing with the web hosting’s backend.

Online website builder. This is a web-based website builder where you’ll design, publish, and edit all at the same place. There’s no need to download and install software. Online website builders are best for non-coders and beginner website creators.

If you have no knowledge about technical website setup, you can opt for online platforms instead. Many online platforms are intuitive enough even for total newbies.

What to look for in a website builder?

If you’re planning to use a certain website builder, it pays to look for the following features. These are the staples when it comes to website creation.

Ease of use

If you’re not tech savvy, it’s important to sign up to a website builder that’s easy to use. The website builder should be intuitive enough for beginners. The rule of thumb is that you should figure out how the platform works in less than two hours. If it’s getting confusing, you may want to look for another option.

Useful features

Depending on the type of website you’re building, the features should be useful enough to give the functions that you need. If you’re a blogger, look for a website platform with a built-in blogging tool. For e-commerce sites, make sure that the website builder has a shopping cart integration and features related to payments and shipping.

Availability of templates

If you don’t know anything about designing, the best website builder is the one with tons of ready-to-use templates. Check if the templates are mobile responsive and can be customized based on your needs. Take note that some website builders tend to have outdated designs and very limited navigation. Usually, website builders would have paid and free templates.  

Customer support

If you’re paying for a premium package, the website builder should be easy to contact in case you have concerns. A 24/7 live chat support is unbeatable but you can also opt for one with email and phone support. Check the website builder’s help center for enough self-help resources.

Decent pricing

Website builders come in different shapes, sizes, and price. If you’re just starting out, look for an affordable platform and navigate your way through it. Remember that each package will have unique inclusions. Basically, the more you pay the more features you get. It’s a personal choice whether you want to risk a large amount or settle for an entry-level price tag.

Sustainable platform

Are you planning to expand your content in the future? Make sure that the website builder of your choice is sustainable enough. Check, too, if the platform allows exporting or transferring your website to another builder. This will make it easier for you to explore other platforms if your current choice proves to be limiting.

These are just the basic features that you should look for. Always consider the functionality that your website will need. One website builder might be the best option for one person but not for another. You may need better SEO tools while others focus on design.

Most importantly, the website builder software you’ll use should be intuitive and has a good track record. Most website builder platforms nowadays offer a free trial account so you can have a good feel of the platform before putting your money on it.